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10 most common marketing mistakes property managers make

Buildium

Property management marketing isn’t just about listing properties; its about creating a brand, engaging with potential tenants, and maintaining relationships with current ones. In this post, well explore the ten most common marketing mistakes property managers make and how to avoid them.

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Property managers, here are the 5 top leasing trends of 2025

Buildium

Despite shifting market conditions, the property management industry continues to grow at a stellar rate. According to Buildiums 2025 Property Management Industry Report , 82% of the management companies we surveyed experienced portfolio growth within the last two years.

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11 Tips For Property Managers To Quickly Master ChatGPT & AI

Yardi Breeze

If you put the tips in this article into action, you will use AI tools to draft emails, letters, social media posts and listing descriptions better than 99% of property managers. Where to use AI in property management The great thing about AI is that if you can use it for one application, you can use it for many.

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A New Year Reminder: Strengthening Policies, Procedures, and Written Communication in Property Management

American Apartment Owners Association

As the new year begins, property management professionals have the opportunity to reflect on foundational practices that ensure both compliance and operational excellence. For property management companies of all sizes, the creation of a basic fair housing policy is non-negotiable.

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Strengthening Policies, Procedures, and Written Communication in Property Management

Rental Housing Journal

Property management and the essential role of policies, written communication and procedures for the year ahead. By The Fair Housing Institute As the new year begins, property management professionals have the opportunity to reflect on foundational practices that ensure both compliance and operational excellence.

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Five Ways to Boost Employee Retention in Property Management

Appfolio

It’s one of the property management industry’s most pressing pain points. . While the average turnover rate across all industries stands at 22% , the property management industry has a turnover rate of 32.7%. . So what can be leaders and managers do to improve retention? Employee retention. Identify what motivates.

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Marketing a rental property like a pro: Tips for landlords

Buildium

Make sure your listing is detailed with descriptions, clear pricing, and essential property features. Pro Tip: Property management software can help you create better listings in less time and syndicate them across top listing sites in just a few clicks. Read More: S ocial Media Marketing for Property Managers 3.