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28 marketing strategies for property management companies

Buildium

In a competitive market, effective marketing strategies for property management companies can set your business apart and attract a steady flow of clients. Theres a lot of strategies out there, and some may be better suited for your company and management style than others.

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How to create a winning property management marketing plan in 2025

Buildium

Success in property management often comes down to planning. Thats especially true when it comes to marketing your business and the properties in your portfolio. This post will walk you through how to craft a winning property management marketing plan tailored to meet your specific business needs.

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Can Blogging Be a Property Manager’s Secret Weapon for Local SEO?

Fourandhalf

Did you know that blogging, with special attention to local SEO, can also be a powerful tool for property managers looking to attract new clients? Local SEO (Search Engine Optimization) refers to the strategies and techniques used to improve a website’s search engine ranking and local search visibility.

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Digital marketing for property management: Choosing strategies that work

Buildium

Digital marketing might just be the most common and accessible way that property managers can reach prospective owners and tenants. The Importance of Digital Marketing in Property Management When property owners and renters begin their search for management or a rental unit, they usually start online.

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California’s New Real Estate Laws for 2025: What Investors Need to Know

Beach Front Property Management

Californias real estate landscape is changing with new laws taking effect in 2025, impacting landlords, developers, property owners, and investors. These legislative updates cover resident protections, rent control, property safety, zoning changes, tax regulations, short-term rental restrictions, and corporate ownership rules.

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4 Tips for Closing Internet Leads for Property Managers

Fourandhalf

Without one, even the best marketing techniques to generate leads—whether through social media, pay-per-click ads, or search engine optimization—can fall flat, simply becoming costly efforts with little return. Sample Message: “Hi [Lead’s Name], just reaching out to see if you had any questions about our property management services.

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5 Reasons Why Video is The Future of Property Management

Fourandhalf

Whether it’s virtual property tours, educational videos, or client testimonials, online videos provide a unique opportunity to engage potential clients, increase brand visibility, and boost SEO rankings. A face-to-face introduction via video helps property owners get to know the people behind your company, fostering trust and comfort.