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Social media marketing for property management: How to build a strong presence on the right channels

Buildium

These days, that means knowing which social media channels they’re on and how to market effectively on those platforms. Let’s dive into some social media strategies for property management to help you broaden your reach and better engage with your audience. By doing so, youll be seen as knowledgeable and responsive.

Media 246
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10 most common marketing mistakes property managers make

Buildium

Consider creating a blog, a video channel, or social media channels that include helpful tips for tenants and property owners, which can also improve your SEO. Make sure your logo, color scheme, and messaging are consistent across all platforms, from your website to social media and printed materials. Its how people recognize you.

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Rental Yield: What It Is and How It’s Calculated

Bay Property Management Group

It factors in expenses like property taxes, maintenance, insurance, and management fees. This tool helps investors determine how much income a property generates in relation to its cost. In turn, this offers a clear, succinct snapshot of a property’s profitability. What Is the Rental Yield (and Why Does it Matter?)

IT 130
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28 marketing strategies for property management companies

Buildium

Social Media Presence: Maintain active profiles on social media platforms such as Facebook, Instagram, LinkedIn, and Twitter. Share valuable content, engage with your audience, and showcase your properties and services as part of a broader social media strategy.

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Property managers, here are the 5 top leasing trends of 2025

Buildium

75% of renters say they would like an online portal for tasks like making payments and submitting maintenance requests. Buildiums Marketplace partners, Goodjuju and Upkeep Media , can help you build cutting-edge, SEO-driven websites that will help your listings stand out from the crowd. Younger renters are most interested in a portal.

Lease 223
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Creating custom experiences for owners: What property managers need to know

Buildium

Meanwhile, a more absentee investor might want a property manager who can take care of maintenance requests without needing to get them involved. Did you know that two-thirds of rental owners expect top-tier customer service from their property management company? Its not just a preferenceits the standard.

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ADDA.io’s Estate Managers Workshop 2025

ADDA

Implement Cost-Efficient Maintenance Practices : Incorporate preventive strategies like regular asset reviews to optimize long-term expenses. He emphasized that estate managers are the backbone of the community, handling financial matters that go beyond basic maintenance.