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28 marketing strategies for property management companies

Buildium

Weve compiled more than two dozen proven strategies you can choose from to win new clients, find the perfect tenants, and grow your business. For instance, write a guide on tenant screening or a video series on property maintenance tips. Print Advertising: Advertise in local newspapers, magazines, and industry publications.

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How to create a winning property management marketing plan in 2025

Buildium

Here are some sample topics to get you started: Tips for property maintenance and upkeep Guides to finding and screening tenants Industry news and updates Case studies and success stories Search Engine Optimization (SEO) SEO is the practice of optimizing your website and content to rank higher in search engine results pages (SERPs).

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6 Property Management Tax Mistakes: Are You Making Them?

Buildium

Advertising includes business cards and brochures; ads in newspapers, magazines, real estate publications, and online; fees paid to advertising and public relations agencies; and signage for your business. Marketing & Advertising Expenses related to advertising and marketing your property management business are deductible.

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Can I Use Pet Deposit Money To Pay For Other Rental Damages?

Rental Housing Journal

Can a landlord use pet deposit money to pay for other tenant rental damages is the question this week for Ask Landlord Hank. Dear Landlord Hank, I have a tenant that left before we did the walkthrough. If you have a pet fee then that is normally a fee paid by the tenant for the right to have the pet in the property.

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Can I Charge Tenants For Carpet Cleaning If I Put Down New Carpet?

Rental Housing Journal

What to do when tenants move out and leave a carpet cleaning problem in your rental property is the question this week for Ask Landlord Hank. Dear Landlord Hank, If the previous tenants left stains on the carpet, and haven’t removed the stains. Just be fair and treat your tenants like you’d want to be treated.

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Guide on how to educate tenants about recycling. With sample letter!

MRI Software

Setting up an apartment complex recycling program is the first step; next, you need to educate your tenants. Educating tenants is crucial because it ensures everyone knows how to recycle correctly, reduces contamination of recycling bins, and promotes a sustainable community.

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How to Attract New Tenants: Proven Strategies for Redding and Shasta County Landlords

Authority Property Management

Ways to Attract New Tenants As a landlord and rental property owner, one of your main responsibilities will be to find tenants for your rental properties and to prevent vacancies from your rental properties. SOCIAL MEDIA – in this day and age, using social media to promote and create an awareness of your rental properties is a must.

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